Tuesday, March 31, 2009

NOTES ON OUR CRITIQUE

HERE ARE SOME NOTES ON OUR DISCUSSION....

I DID NOT PROOF, SO PLEASE EXCUSE ANY SPELLING/GRAMMATICAL ERRORS



Jazz estate

Rework? Black colour, maybe photographs…make them more like the last.

Fourth page: rework text layout, maybe font (thins out too much and blends into the black…

Maybe photoshop the photos? Grunge it up…make it vintage? Duotone? Mess with the levels and curves?

No full spread spanning two pages! White bar in the middle. Pay attention to the live space in the center of each spread…inner margin will not print….will be white.


Gypsy kitchen

Look at font…doesn’t work. Change it up….

Background makes the content less impactful distracting.
Break the “containery” feeling.
Change the treatment of the bricks (brick elements? White space? Less saturation?) maybe they should only be on one side of the spread?

Truth in Fiction

Needs texture in the background….
Too containery, like the gypsy kitchen.
Header…make more engaging…integrate
Work on the yellow lines…
Softer drop shadows? Seem too heavy.

Jen kuhn: jigsaw
Photograph…not too flattering
Change the header font
Integrate photo spread page to a grid system…maybe pare it down to two or three larger images
Maybe eliminate color squares? More like the color/picture square on the second page…?
Watch the lines, and make sure they match up…watch how they interact with magins.
Nice floating image on the last page.
Include entire color boxes on the bottom of the last page
No need to title it “jen’s current work”

Alchemist

Quote follow curve or lock to grid. Scale up the point size and loosen the leading.

Credit crisis

Edit illustrative text (spell check)
More volume and depth
Cut and paste

Juju

Lighten midtones
Streamline heading with rest of articles

Consumer
Unify red color blocks…make sure the top and bottom space is consistent
Lighten body copy?
White margin on right….extend further?
Flip color on the side bar quote

Ccc
Borders on photos…exclude?
Center ‘C’ in the white box?
Rework photos…bottom two look the same.
Don’t put in rectangular frames? Follow the line of the green elements?
Make the photos black and white? More like the house picture?

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